MARKETING AND EVENT OPPORTUNITIES DEFINED
A guide to better understanding global and international events.
Global Wellness Day - June 10
Focus: All things wellness
Global Wellness Day is an annual not-for-profit event dedicated to promoting a healthier and better life. It encourages individuals and society to focus on "living well" by recognizing the value of our lives, taking a pause to reflect, breaking free from daily stress and bad habits, making peace with ourselves, and raising awareness about living well. First celebrated in 2012 in Turkey, Global Wellness Day has gained worldwide acceptance. In 2022, it was celebrated globally with in-person activities and a livestream celebration. The initiative was founded by Belgin Aksoy, a Turkish wellness pioneer, who aims to bring her vision of improving wellness to the world. With the slogan "One day can change your whole life!"
GlobalWellnessDay.org
#gwd2023
World Bathing Day - June 22
Focus: celebrates all bathing, particularly in natural settings, as a way to unite our global community
The purpose of World Bathing Day is to promote connection and healing through the act of bathing, particularly in wild or natural waters. The goal is to reunite our global community through our connection to water. An additional highlight is participation in the Global Sound Bath in which locations worldwide share live musical performances enjoyed at their venues and the broadcast on social media on June 22nd.
WorldBathingDay.org
#worldbathingday
Participate:
Step 1) Make plans with friends and family to visit your favorite hot springs, sauna, river, beach or harbor bath
Step 2) On June 22, take a photo or video together and post it on social media with the hashtag #worldbathingday
Step 3) Tune into the Global Sound Bath live stream across our social media
Be a part of the Global Sound Bath
1) Host and record a live music performance onsite before June 16
2) Share the video clip by registering your venue prior to June 16 and then send your 5 minute video clip to the videographer Nayomi Pattuwage to edit and compile
3) Your video will be a part of a global compilation shared on June 22
World Wellness Weekend (WWW) - September 15-17
Focus: all wellness related activities
In collaboration with the United Nations Global Sustainability Index Institute, WWW encourages a diverse range of entities, including venues, groups, associations, federations, visitors bureaus, and city officials, to organize engaging and complimentary wellness activities during the third weekend of September. This symbolic timeframe, just before the Equinox when day and night are in perfect balance, serves as a representation of the harmonious integration of work and personal life. By fostering a spirit of creativity and fun, WWW aims to create an atmosphere that promotes overall wellbeing and invites individuals to actively participate in their own wellness journeys.
From September 15 to 17, an impressive network of 8,000 venues in 150 countries will join forces for the 7th annual World Wellness Weekend (WWW). This global event garnered significant attention in 2022, reaching an astounding audience of 19 million people through 2,200 mentions across various media channels and 7,000 social media posts. Participation is free and includes the opportunity to showcase your business on the World Wellness Map by simply registering.
WorldWellnessWeekend.org
#worldwellnessweekend
Participate:
Step 1) Review the Participation Kits
Step 2) Be added to the World Wellness Map by signing up online for free
Step 3) Find activity inspiration here
Soakember - November
Focus: geothermal waters
Soakember is a virtual event celebrating the connections that result from hot spring soaking, the health benefits of hot springs, hydrothermal therapies, and nature-based wellness activities.
Participate:
1. Share photos from your hot spring destination using #soakember.
2. Submit a video, up to 5-minutes in length, introducing your destination. Please feature an experience offered that amplifies the vitality of all.
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